Facebook Inc's (NASDAQ:FB) new auto-play ads are off to a flying start. Only launched recently, the new type of Facebook ad has already signed NBC. NBC is experimenting with the new television style ads on Facebook by using them to promote three new midseason shows. The campaign … [Read more...]
Twitter getting flack from NBC Universal about poor advertising ROI
Just ahead of their much anticipated earnings report, Twitter Inc. (NYSE:TWTR) is facing some major criticism. While the company courts major media players for advertising revenues, a head executive at NBC Universal says that Twitter just has not worked yet. Ouch. Alan Wurtzel, … [Read more...]
