Apple Inc.'s (NASDAQ:AAPL) iBeacons continue their slow but steady advance with their pilot introduced to 10 Duane Reade pharmacies in New York City today, according to reports. Since Duane Reade is a fancy brand name from Walgreens, the rollout at these important locations might … [Read more...]
Crowdfunded Bluetooth sunglasses “Tzukuris” to use Apple’s (AAPL) iBeacon technology
Perhaps seeking to beat Apple Inc. (NASDAQ:AAPL) to the punch with wearable tech based on the iOS mobile platform, Tzukuri announced today that it will soon be crowdfunding a range of iBeacon sunglasses for the high-tech surfer and sunbathing set. Though it is unclear as to whether … [Read more...]
Apple Inc.’s (AAPL) iOS leaps ahead of Google’s Android in the new world of beacons
Though not as spectacular an area of news as tablets, "phablets," and smartphones, the wireless beacon market is rapidly expanding, and Apple Inc. (NASDAQ:AAPL) appears to have a clear – not to say massive – competitive advantage over its competitor Google in this regard. The iBeacon … [Read more...]
Apple Inc. (AAPL) wins proximity server patent, possibly iBeacon crucial
Among a bundle of 50 patents that the United States Patent and Trademark Office (USPTO) granted to Apple Inc. (NASDAQ:AAPL) today and published on their site, one stands out as possibly protecting a crucial part of the new iBeacon system. This patent, Patent #US008694676, entitled … [Read more...]
Top brands use Apple Inc. (AAPL) iBeacons with inMarket platform
Major product brands have begun advertising and offering membership discounts and similar promotions directly to shoppers, using the inMarket platform for Apple Inc.'s (NASDAQ:AAPL) iBeacons. This process, which is known as "Mobile to Mortar," or "M2M" (with "mortar" referring to the … [Read more...]
Apple Inc.’s (AAPL) iBeacon streams Major League Baseball replays
One of the earliest large scale uses of Apple Inc.'s (NASDAQ:AAPL) iBeacon system outside the retail environment was in Major League Baseball. Around 20 MLD arenas were fitted with the system, starting with two on the west coast. Today, MLB announced a major upgrade to their sports … [Read more...]
Apple Inc. (AAPL) iBeacons to encourage classroom punctuality
Apple Inc.'s (NASDAQ:AAPL) iBeacon technology can now be used to encourage punctuality in the classroom and streamline the process of taking attendance, due to the release of the "BeHere" app. This app, created by Beelieve Creative Developer, transforms the teacher's iPad into a … [Read more...]
Does Apple’s iBeacon have real world usability for the average consumer
Apple Inc.'s (NASDAQ:AAPL) iBeacon technology is seeing increasing use at various retail locations and sporting venues around the world. Besides its own retail outlets, the Cupertino enterprise has rolled out iBeacons at several other major retailers and at several sports arenas in … [Read more...]
Apple iBeacons used by Golden State Warriors NBA team
Apple Inc.'s (NASDAQ:AAPL) iBeacons have been adopted by a number of retailers and sports teams, but today's launch of the system by the Golden State Warriors represents the first use of the bluetooth communications technology by an NBA team. Major League Baseball, or MLB, teams have … [Read more...]
Will Apple’s iBeacon prove to be a useful feature or just mobile spam
Apple Inc. (NASDAQ:AAPL) has recently introduced its iBeacon system at retail stores and a few select sports stadiums, with many more venues slated for inclusion in the near future. This device communicates with iOS 7 mobile devices such as iPhones and iPads via a low energy Bluetooth … [Read more...]
Apple Inc. (AAPL) iBeacons installed at two Major League Baseball stadiums
Apple Inc.'s (NASDAQ:AAPL) new iBeacon technology was confirmed by Major League Baseball as being fully installed at two West Coast stadiums this morning, according to several sources. 65 iBeacons are now in place at Dodger Stadium in Los Angeles, the largest ballpark in the United … [Read more...]
