The United States Senate published a report Friday entitled "Online Advertising and Hidden Hazards to Consumer Security and Data Privacy." It urged the Federal Trade Commission (FTC) to prompt the online advertising industry to enforce strict protections through regulation because … [Read more...]
Twitter getting flack from NBC Universal about poor advertising ROI
Just ahead of their much anticipated earnings report, Twitter Inc. (NYSE:TWTR) is facing some major criticism. While the company courts major media players for advertising revenues, a head executive at NBC Universal says that Twitter just has not worked yet. Ouch. Alan Wurtzel, … [Read more...]
