Every year and every several months, Google Inc. (NASDAQ:GOOG) tweaks its search results to benefit the user. This has tailored queries to provide results that are fresh and relevant, with quality content and even accompanying videos, images and local options. Now, Google wants to include menus and prices along with restaurant searches. They hope this will enable consumers to make more thoughtful choices. Especially when it comes to picking an eatery for breakfast, lunch or dinner.
Google posted this excerpt on their Google+ page, “Just search Google to show you the menu for the eatery you’re considering and you can see it right on the top of your search page — complete with tabs for different parts of the menu (like appetizers, brunch or dinner) and, often, prices — before you make your reservation.”
Right now, the update is only available in the U.S., but the plans are to roll this out worldwide. Google wants their search results to be more responsive; to consider the feedback users want to receive. As an illustration, when you look up a restaurant, you want to view their menu and prices. First, you would normally look at their reviews, then you have to decide whether there is anything you would want to try and if you can afford it. So, instead of taking the extra step of going to the restaurant’s site, you can view a menu and prices immediately. This might make it even more convenient to perform searches on your mobile device.
Google has not issued any information on how the menus and prices are obtained. Also, they may or may not be current and accurate. Nonetheless, Google will more than likely continue to improve upon this feature as they have with their other updates.
For more Google news follow PFhub on FaceBook, Twitter or bookmark this page.
